Uncovering the Boss’s Blind Spots: Tales of Their Most Bizarre Decisions
Table of Contents Introduction The Implications of Boss’s Blind Spots on Decision Making Understanding the Reasons behind Bizarre Decisions Case Study: The Mythical Marketing Campaign 4.1 The Boss’s Unexplained Obsession with a Meme 4.2 Ignoring Market Research and Target Audience 4.3 The Fallout and Lessons Learned The Role of Ego in Bizarre Decision Making Overcoming … Read more